Rupert believes travel should be for everyone — online and off.
That’s why he keeps a close eye on AppySavvyTraveller’s accessibility. Whether you’re browsing with a screen reader, navigating by keyboard, or just prefer larger text after a long day of travel planning, Rupert wants every visitor to feel welcome.
Accessibility isn’t just a legal requirement for us — it’s part of our mission to make travel information open to all. From colour contrast to clear headings and alt text on every image, we’re constantly improving how our site works for every type of traveller.
So if something isn’t working quite right for you, please let us know. Rupert’s already sharpening his antlers to fix it.
Effective Date: August 2025
Last Updated: October 2025
1. Our Commitment to Accessibility
At AppySavvyTraveller.com, we are committed to making our website accessible and usable for as many people as possible — regardless of ability, technology, or circumstances. We believe that everyone should have equal access to travel information, app recommendations, and online resources.
We aim to follow the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA, and continuously review our content and design to improve accessibility for users with disabilities.
This statement outlines the steps we are taking to ensure accessibility, where challenges remain, and how you can report issues.
2. Measures We’ve Taken
To ensure our site is as accessible as possible, we have implemented the following:
– Alt Text: All images used in articles, tables, and app embeds include descriptive alt text
– Keyboard Navigation: Our layout and menus are designed to be fully navigable using only a keyboard
– Readable Fonts: We use high-contrast, sans-serif fonts with scalable text that adapts to your device settings
– ARIA Landmarks: Where appropriate, we use ARIA roles and landmarks to enhance screen reader navigation
– Clear Structure: All content follows a clear heading hierarchy and structured layout for easier parsing
– Colour Contrast: Colours meet contrast ratio guidelines to ensure text readability for low-vision users
– Descriptive Links: Internal and external links include meaningful text (e.g., “View Privacy Policy” instead of “click here”)
– No Reliance on Colour Alone: Functional elements (e.g., call to action, highlights) are not indicated solely by colour
– Consistent Layout: All content types follow a template to avoid disorientation and improve predictability
Known Accessibility Limitations
We are aware of some areas of the site that may not yet meet full WCAG 2.1 Level AA compliance:
– Third-party embedded content: Some external services (e.g. embedded maps, app store widgets, booking links) may not be fully accessible or optimised for screen readers. We do not control the accessibility of external platforms.
– Affiliate tools: Affiliate tracking links and banners provided by third parties may occasionally lack alt attributes or proper labelling.
– Interactive tables: On smaller screens, certain comparison tables may require horizontal scrolling. We aim to provide alternate mobile-friendly layouts for all users.
– Colour-based highlights: A small number of older posts may use colour to denote app categories or route types. These are being reviewed and updated.
We are actively working to improve these areas and welcome feedback from users who encounter issues.
4. Supported Browsers & Tools
Our website is designed to work across modern browsers and assistive technologies, including:
– Screen readers such as NVDA, VoiceOver, and JAWS
– Zoom and screen magnification tools
– Speech recognition software
– Desktop and mobile browsers (Chrome, Firefox, Safari, Microsoft Edge)
– Mobile devices and tablets (iOS, Android)
Testing is conducted regularly using common accessibility auditing tools (e.g. WAVE, axe DevTools, and Lighthouse) to identify and fix compliance gaps.
5. Feedback & Contact
If you experience difficulty using any part of our site, or if you find a particular page, feature, or link inaccessible, we want to hear from you.
Please contact us via the Contact Us form located in the website footer. In your message, include:
– The URL of the page in question
– A description of the issue
– The assistive technology or browser you are using
We aim to respond to all accessibility feedback within 7 business days, and to implement improvements as quickly as possible.
6. Legal Compliance
We aim to comply with:
– UK Equality Act 2010
– Web Content Accessibility Guidelines (WCAG) 2.1 AA)
– General best practices for ethical and inclusive digital publishing
